Market Share by Top Websites

1 Pirchio is leading in The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Pirchio in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 48 other categories.

2 Pirchio is leading in Biotechnology & Pharmaceuticals, Motorsports and Humor.


1 Kitara Media is leading in most countries, including United States, India, Canada, France and 21 other countries.

2 Pirchio is leading in Italy, United Kingdom, Venezuela, Thailand and 7 other countries.