Market Share by Top Websites

1 PubExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 PubExchange has better usage coverage in more websites categories. Including Shopping, News & Media, Home & Garden, Career & Education and 47 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Business & Industry and 28 other categories.

Geography

1 PubExchange is leading in most countries, including United States, Canada, United Kingdom, Germany and 17 other countries.

2 Kitara Media is leading in Brazil, Spain, Japan, Iran and 16 other countries.