Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, Autos & Vehicles, Sports and 29 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 28 other categories.


1 is leading in most countries, including Spain, Mexico, Argentina, Colombia and 63 other countries.

2 Kitara Media is leading in Canada, Pakistan, Sri Lanka, Iran and one other country.