In terms of market share, Kitara Media is clearly lagging behind, losing to ReklamZ in all segments.
Kitara Media has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, People & Society, Computer & Electronics and 12 other categories.
ReklamZ is leading in Sports, Business & Industry, Soccer, Career & Education and 7 other categories.
Kitara Media is leading in most countries, including United States, Canada, Brazil, United Kingdom and 9 other countries.
ReklamZ is leading in Turkey, Germany, Egypt and Syrian Arab Republic.