Market Share by Top Websites

1 Scupio is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Scupio in all segments.

Websites Categories

1 Scupio has better usage coverage in more websites categories. Including Travel & Tourism, Food & Drink, Lifestyle, Computers Electronics & Technology and 20 other categories.

2 Kitara Media hasn't got a lead over Scupio in any websites category.

Geography

1 Scupio is leading in most countries, including Taiwan, Hong Kong, United States, China and 62 other countries.

2 Kitara Media hasn't got a lead over Scupio in any country.