Market Share by Top Websites

1 Six Apart Advertising is leading in Top 100K Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Shopping and 39 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Business & Industry, Computer & Electronics and 30 other categories.

Geography

1 Kitara Media is leading in most countries, including Canada, Germany, Turkey, Netherlands and 17 other countries.

2 Six Apart Advertising is leading in United States, India, Japan, United Kingdom and 7 other countries.