Market Share by Top Websites

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Humor and 38 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Business & Industry, Internet & Telecom and 30 other categories.


1 Kitara Media is leading in most countries, including Canada, Turkey, Netherlands, Russia and 19 other countries.

2 Six Apart Advertising is leading in United States, India, United Kingdom, Nigeria and 2 other countries.