Market Share by Top Websites

1 Sonobi Media is leading in Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Sonobi Media in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 38 other categories.

2 Sonobi Media is leading in News & Media, Sports, Technology News, Marketing & Advertising and 11 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, India, Canada, Brazil and 27 other countries.

2 Sonobi Media is leading in Mexico, Israel, Iraq, Lebanon and one other country.