Market Share by Top Websites

1 Sortable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Sortable in all segments.

Websites Categories

1 Sortable has better usage coverage in more websites categories. Including Business & Industry, Career & Education, Sports, Education and 48 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 30 other categories.

Geography

1 Sortable is leading in most countries, including United States, United Kingdom, India, Brazil and 33 other countries.

2 Kitara Media is leading in Germany, Mexico, Singapore, Canada and 31 other countries.