Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Games, Internet & Telecom and 107 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Travel, Tourism and 4 other categories.


1 is leading in most countries, including Germany, Austria, Russia, United States and 37 other countries.

2 Kitara Media is leading in Indonesia, Sri Lanka, United Arab Emirates, Philippines and 6 other countries.