Market Share by Top Websites

1 SpotX is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to SpotX in all segments.

Websites Categories

1 SpotX has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Autos & Vehicles, Sports and 75 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Computer & Electronics and 25 other categories.

Geography

1 SpotX is leading in most countries, including United States, Germany, Netherlands, Spain and 39 other countries.

2 Kitara Media is leading in Canada, Taiwan, United Arab Emirates, Sri Lanka and 9 other countries.