Market Share by Top Websites

1 Spring Metrics is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Spring Metrics in all segments.

Websites Categories

1 Spring Metrics has better usage coverage in more websites categories. Including Shopping, Business & Industry, Health, Travel and 86 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Computer & Electronics and 23 other categories.

Geography

1 Spring Metrics is leading in most countries, including United States, Canada, Australia, United Kingdom and 26 other countries.

2 Kitara Media is leading in Brazil, Taiwan, Iran, Venezuela and 16 other countries.