Market Share by Top Websites

1 Traffic Revenue is leading in Top 100K Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Traffic Revenue in all segments.

Websites Categories

1 Traffic Revenue has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Adult, Computer & Electronics and 60 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Social Sciences, History and 4 other categories.

Geography

1 Traffic Revenue is leading in most countries, including United States, India, Indonesia, Russia and 61 other countries.

2 Kitara Media is leading in Latvia.