Market Share by Top Websites

1 Tremor Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Tremor Media in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 42 other categories.

2 Tremor Media is leading in News & Media, Music & Audio, Movies, Health and 22 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, India, United Kingdom, Germany and 50 other countries.

2 Tremor Media is leading in Tuvalu, France, Tokelau, Norway and 2 other countries.