Market Share by Top Websites

1 Tremor Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Tremor Media in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 32 other categories.

2 Tremor Media is leading in News & Media, TV & Video, Music & Audio, Video Games and 15 other categories.

Geography

1 Kitara Media is leading in most countries, including Brazil, Russia, Canada, Taiwan and 20 other countries.

2 Tremor Media is leading in United States, India, Germany, Japan and 10 other countries.