Market Share by Top Websites

1 Tremor Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Tremor Media in all segments.

Websites Categories

1 Tremor Media has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Games, Music & Audio and 21 other categories.

2 Kitara Media is leading in Food & Drink, People & Society, Restaurants & Delivery, Adult and 11 other categories.

Geography

1 Tremor Media is leading in most countries, including United States, Germany, Russia, India and 8 other countries.

2 Kitara Media is leading in Canada, United Kingdom, Brazil, Singapore and 5 other countries.