Market Share by Top Websites

1 Twiago is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Twiago in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 33 other categories.

2 Twiago is leading in News & Media, Autos & Vehicles, Shopping, Health and 25 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, India, Brazil and 29 other countries.

2 Twiago is leading in Germany, Switzerland, Mauritius and Turkey.