Market Share by Top Websites

1 Unanimis is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Unanimis in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 44 other categories.

2 Unanimis is leading in Genealogy, Weight Loss, Beauty & Fitness and Consumer Electronics.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, Philippines, Brazil and 19 other countries.

2 Unanimis is leading in United Kingdom, Portugal, Viet Nam, Kazakhstan and 2 other countries.