Market Share by Top Websites

1 Undertone Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Undertone Networks has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, People & Society and 49 other categories.

2 Kitara Media is leading in Restaurants & Delivery, Adult, Social Sciences, History and 3 other categories.

Geography

1 Undertone Networks is leading in most countries, including United States, United Kingdom, Chile, Brazil and 27 other countries.

2 Kitara Media is leading in Singapore, Serbia, Saudi Arabia, Latvia and 2 other countries.