In terms of market share, Kitara Media is clearly lagging behind, losing to Wiget Media in all segments.
Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 45 other categories.
Wiget Media is leading in Movies, Search Engine, Baseball, File Sharing and one other category.
Kitara Media is leading in most countries, including United States, Canada, India, Iran and 26 other countries.
Wiget Media is leading in Greece and Korea Republic.