2
In terms of market share, Kitara Media is clearly lagging behind, losing to YieldBuild in all segments.
1
YieldBuild has better usage coverage in more websites categories. Including Arts & Entertainment, Home & Garden, Law & Government, News & Media and 3 other categories.
2
Kitara Media is leading in Computers Electronics & Technology.
1
YieldBuild is leading in most countries, including United States, Bangladesh, Armenia, France and 6 other countries.
2
Kitara Media is leading in Vietnam.