Market Share by Top Websites

1 Yieldmo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Yieldmo in all segments.

Websites Categories

1 Yieldmo has better usage coverage in more websites categories. Including Sports, News & Media, Football, Baseball and 46 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 20 other categories.

Geography

1 Kitara Media is leading in most countries, including India, Brazil, Spain, Japan and 26 other countries.

2 Yieldmo is leading in United States, United Kingdom, Canada, Australia and 9 other countries.