Market Share by Top Websites

1 Kixer is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Kixer in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Shopping, Health, Computer & Electronics and 76 other categories.

2 Kixer is leading in Games, News & Media, Arts & Entertainment, Online and 46 other categories.

Geography

1 Kixer is leading in most countries, including United States, Russia, Greece, Norway and 69 other countries.

2 Microsoft adCenter Conversion is leading in United Kingdom, Canada, Australia, South Korea and 9 other countries.