In terms of market share, Knowledge Networks is clearly lagging behind, losing to SUP media in all segments.
SUP media has better usage coverage in more websites categories. Including Shopping, Arts & Entertainment, People & Society, Sports and 11 other categories.
Knowledge Networks is leading in Visual Arts & Design.
SUP media is leading in most countries, including Russia, Czech Republic, Romania, United Kingdom and one other country.
Knowledge Networks is leading in Benin.