Market Share by Top Websites

1 Kontera ContentLink is leading in The Entire Web.

2 Yahoo Ad Exchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo Ad Exchange has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 168 other categories.

2 Kontera ContentLink is leading in Computer & Electronics, News & Media, Software, Technology News and 55 other categories.

Geography

1 Yahoo Ad Exchange is leading in most countries, including Japan, Russia, Indonesia, Taiwan and 94 other countries.

2 Kontera ContentLink is leading in United States, India, United Kingdom, Canada and 57 other countries.