Market Share by Top Websites

1 Kontera ContentLink is leading in The Entire Web.

2 Yahoo Ad Exchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Kontera ContentLink has better usage coverage in more websites categories. Including People & Society, Computer & Electronics, News & Media, Software and 140 other categories.

2 Yahoo Ad Exchange is leading in Arts & Entertainment, Internet & Telecom, Web Hosting, Business & Industry and 79 other categories.

Geography

1 Yahoo Ad Exchange is leading in most countries, including Japan, Russia, Taiwan, Australia and 66 other countries.

2 Kontera ContentLink is leading in United States, India, United Kingdom, Indonesia and 65 other countries.