Market Share by Top Websites

1 Kontera ContentLink is leading in The Entire Web.

2 Yahoo Ad Exchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yahoo Ad Exchange has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 154 other categories.

2 Kontera ContentLink is leading in Computer & Electronics, News & Media, Software, Health and 74 other categories.

Geography

1 Yahoo Ad Exchange is leading in most countries, including Japan, Russia, Indonesia, Australia and 84 other countries.

2 Kontera ContentLink is leading in United States, India, United Kingdom, Italy and 61 other countries.