Market Share by Top Websites

1 Korrelate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 Microsoft adCenter Conversion has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Shopping, Health and 62 other categories.

2 Korrelate is leading in Autos & Vehicles, Car Buying, Automotive Industry, Arts & Entertainment and 15 other categories.

Geography

1 Microsoft adCenter Conversion is leading in most countries, including United Kingdom, India, France, Russia and 23 other countries.

2 Korrelate is leading in United States, Philippines, Mexico, Venezuela and 7 other countries.