Market Share by Top Websites

1 Optimatic is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 Despite its recent growth, Korrelate is still behind Optimatic in all market share segments.

Websites Categories

1 Optimatic has better usage coverage in more websites categories. Including Games, News & Media, Arts & Entertainment, Internet & Telecom and 33 other categories.

2 Korrelate is leading in Autos & Vehicles, Car Buying, Automotive Industry, Business & Industry and 12 other categories.

Geography

1 Optimatic is leading in most countries, including India, United Kingdom, Germany, Canada and 28 other countries.

2 Korrelate is leading in United States, Mexico, Singapore, Lithuania and 3 other countries.