Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Korrelate is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Shopping and 54 other categories.

2 Korrelate is leading in Autos & Vehicles, Car Buying, Makes & Models, Search Engine and 3 other categories.


1 Sanoma is leading in most countries, including Finland, Denmark, Norway, Sweden and 17 other countries.

2 Korrelate is leading in United States, United Kingdom, Egypt, Turkey and 2 other countries.