1
MixPanel is leading in Top 1M Sites and The Entire Web.
2
SalesForce Audience Studio / DMP (Krux) is leading in Top 10K Sites and Top 100K Sites.
1
MixPanel has better usage coverage in more websites categories. Including Travel & Tourism, Computers Electronics & Technology, Lifestyle, Food & Drink and 17 other categories.
2
SalesForce Audience Studio / DMP (Krux) is leading in Sports, Home & Garden and Heavy Industry & Engineering.
1
MixPanel is leading in most countries, including United States, Taiwan, India, United Kingdom and 137 other countries.
2
SalesForce Audience Studio / DMP (Krux) is leading in Italy, Spain, Finland, Puerto Rico and 7 other countries.