Market Share by Top Websites

2 In terms of market share, LeadForce1 is clearly lagging behind, losing to Observer in all segments.

Websites Categories

1 Observer has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Computer & Electronics, People & Society and 24 other categories.

2 LeadForce1 is leading in Shopping, Finance, Financial Management, Telecommunications and 2 other categories.


1 Observer is leading in most countries, including Russia, United Kingdom, Netherlands, Canada and 7 other countries.

2 LeadForce1 is leading in India and Ghana.