Market Share by Top Websites

1 Unica is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, LeadLander is clearly lagging behind, losing to Unica in all segments.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Science & Education, Finance, Health, Law & Government and 11 other categories.

2 LeadLander is leading in Computers Electronics & Technology, Business & Consumer Services, Heavy Industry & Engineering, Food & Drink and 5 other categories.

Geography

1 Unica is leading in most countries, including United Kingdom, Japan, Canada, China and 32 other countries.

2 Unica is leading in United Kingdom, Japan, Canada, China and 32 other countries.