Market Share by Top Websites

1 Unica is leading in Top 10K Sites and Top 100K Sites.

2 LeadLander is leading in Top 1M Sites.

Websites Categories

1 LeadLander has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Internet & Telecom and 84 other categories.

2 Unica is leading in Autos & Vehicles, Car Buying, Finance, People & Society and 59 other categories.


1 LeadLander is leading in most countries, including United States, India, Canada, United Kingdom and 50 other countries.

2 Unica is leading in Germany, Australia, Japan, Italy and 43 other countries.