Market Share by Top Websites

1 TurnTo is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Leiki is clearly lagging behind, losing to TurnTo in all segments.

Websites Categories

1 TurnTo has better usage coverage in more websites categories. Including Lifestyle, Home & Garden, Sports, Vehicles and 14 other categories.

2 Leiki is leading in News & Media, Games and Science & Education.


1 TurnTo is leading in most countries, including United States, Canada, United Kingdom, Japan and 33 other countries.

2 Leiki is leading in Finland, Portugal, Sweden, Kyrgyzstan and 3 other countries.