Market Share by Top Websites

1 Merchenta is leading in Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Merchenta in all segments.

Websites Categories

1 LiftDNA has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Online Marketing and 15 other categories.

2 Merchenta is leading in Shopping, Business & Industry, Home & Garden, Health and 8 other categories.

Geography

1 LiftDNA is leading in most countries, including United States, China, Denmark, Canada and 8 other countries.

2 Merchenta is leading in United Kingdom, Malaysia, France, Australia and 6 other countries.