Market Share by Top Websites

1 Merchenta is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Merchenta in all segments.

Websites Categories

1 LiftDNA has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, People & Society, Investing and 14 other categories.

2 Merchenta is leading in Shopping, Business & Industry, Home & Garden, Health and 9 other categories.

Geography

1 LiftDNA is leading in most countries, including United States, Canada, China, Denmark and 11 other countries.

2 Merchenta is leading in United Kingdom, Jersey, Hong Kong, Malaysia and 8 other countries.