Market Share by Top Websites

1 Merchenta is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Merchenta in all segments.

Websites Categories

1 LiftDNA has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Internet & Telecom, Computer & Electronics and 15 other categories.

2 Merchenta is leading in Shopping, Business & Industry, Home & Garden, Clothing and 10 other categories.

Geography

1 LiftDNA is leading in most countries, including United States, China, Canada, Denmark and 18 other countries.

2 Merchenta is leading in United Kingdom, Malaysia, Australia, Hong Kong and 5 other countries.