Market Share by Top Websites

1 Merchenta is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Merchenta in all segments.

Websites Categories

1 LiftDNA has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, People & Society, Adult and 16 other categories.

2 Merchenta is leading in Shopping, Business & Industry, Clothing, Home & Garden and 10 other categories.

Geography

1 LiftDNA is leading in most countries, including United States, Poland, Taiwan, Russia and 16 other countries.

2 Merchenta is leading in United Kingdom, Hong Kong, Australia, Malaysia and 7 other countries.