Market Share by Top Websites

2 LiftDNA is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Shopping and 22 other categories.

2 LiftDNA is leading in Internet & Telecom, Computer & Electronics, Humor, Football and 5 other categories.


1 LiftDNA is leading in most countries, including United States, United Kingdom, China, Spain and 12 other countries.

2 Open AdExchange is leading in Denmark, Norway, Italy and Guatemala.