Market Share by Top Websites

1 Parrable is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to Parrable in all segments.

Websites Categories

1 Parrable has better usage coverage in more websites categories. Including Business & Industry, Shopping, News & Media, Internet & Telecom and 84 other categories.

2 LiftDNA is leading in Financial Management.


1 Parrable is leading in most countries, including United States, China, Japan, Mexico and 27 other countries.

2 LiftDNA is leading in Ukraine, Korea Republic, Sweden, Belgium and 2 other countries.