OpenX Lift is the only yield optimization platform that is a first party to the publisher's ad server, and is the industry's most advanced yield optimization platform for publishers. We believe that maximizing demand competition for every i...
LiftDNA is leading in Top 10K Sites and Top 100K Sites.
LiftDNA has better usage coverage in more websites categories. Including Internet & Telecom, Arts & Entertainment, People & Society, Computer & Electronics and 11 other categories.
ReferLocal is leading in Business & Industry, News & Media, Travel, Tourism and 3 other categories.
LiftDNA is leading in most countries, including Netherlands, United Kingdom, Japan, China and 13 other countries.
ReferLocal is leading in United States.