Market Share by Top Websites

1 SpecificClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, LiftDNA is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 131 other categories.

2 LiftDNA is leading in Relationships & Dating.

Geography

1 SpecificClick is leading in most countries, including United States, Norway, France, United Kingdom and 50 other countries.

2 LiftDNA is leading in Bulgaria, China and Taiwan.