OpenX Lift is the only yield optimization platform that is a first party to the publisher's ad server, and is the industry's most advanced yield optimization platform for publishers. We believe that maximizing demand competition for every i...
In terms of market share, LiftDNA is clearly lagging behind, losing to SpeedyAds in all segments.
SpeedyAds has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 66 other categories.
LiftDNA is leading in Relationships & Dating.
SpeedyAds is leading in most countries, including India, Indonesia, United States, United Kingdom and 56 other countries.
LiftDNA is leading in Tuvalu and Israel.