Market Share by Top Websites

2 In terms of market share, LiftDNA is clearly lagging behind, losing to WebTrends Ads in all segments.

Websites Categories

1 WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Shopping, Software and 20 other categories.

2 LiftDNA is leading in Internet & Telecom, Arts & Entertainment, People & Society, Online Marketing and 12 other categories.


1 WebTrends Ads is leading in most countries, including Indonesia, China, Philippines, Mexico and 11 other countries.

2 LiftDNA is leading in Germany, France, Russia, Turkey and 8 other countries.