Market Share by Top Websites

2 In terms of market share, LiftDNA is clearly lagging behind, losing to WebTrends Ads in all segments.

Websites Categories

1 WebTrends Ads has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Arts & Entertainment, Health and 9 other categories.

2 LiftDNA is leading in Software, Internet & Telecom, Finance, Financial Management and one other category.


1 LiftDNA is leading in most countries, including United States, Bulgaria, China, Colombia and 10 other countries.

2 WebTrends Ads is leading in Poland, Japan, Indonesia, Canada and 7 other countries.