Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ligatus has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, People & Society and 74 other categories.
MSN Ads is leading in Religion & Spirituality, Finance, Marketing & Advertising, Transportation & Logistics and 16 other categories.
Ligatus is leading in most countries, including Italy, France, Germany, Turkey and 24 other countries.
MSN Ads is leading in United States, India, Brazil, Indonesia and 21 other countries.