Ligatus is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Ligatus has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, People & Society and 70 other categories.
MSN Ads is leading in Religion & Spirituality, Games, Transportation & Logistics, Video Games and 21 other categories.
Ligatus is leading in most countries, including France, Italy, Germany, Turkey and 25 other countries.
MSN Ads is leading in United States, India, Brazil, Canada and 18 other countries.