Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MediaMath is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 154 other categories.

2 MediaMath is leading in Business & Industry, Shopping, Health, Clothing and 73 other categories.

Geography

1 Lijit is leading in most countries, including United States, France, Germany, Poland and 162 other countries.

2 MediaMath is leading in Japan, Australia, Romania, South Korea and 31 other countries.