Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Food & Drink, Shopping and 199 other categories.

2 Lijit is leading in People & Society, Visual Arts & Design, Animation & Comics, Books & Literature and 5 other categories.

Geography

1 MediaMath is leading in most countries, including United States, Japan, France, United Kingdom and 143 other countries.

2 Lijit is leading in Mauritius, Gambia, Timor-Leste and Sierra Leone.