Market Share by Top Websites

1 Lijit is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 MSN Ads is leading in Top 10K Sites.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 139 other categories.

2 MSN Ads is leading in Transportation & Logistics, Gay, Lesbian, & Bisexual, Sports, Fishing and 11 other categories.

Geography

1 Lijit is leading in most countries, including United States, India, Indonesia, Canada and 65 other countries.

2 MSN Ads is leading in Venezuela, Oman, Peru, Portugal and one other country.