Market Share by Top Websites

1 PubExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Lijit is clearly lagging behind, losing to PubExchange in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 147 other categories.

2 PubExchange is leading in Universities & Colleges, Animal Products & Service, Equestrian, College & University Press and 3 other categories.


1 Lijit is leading in most countries, including India, United Kingdom, Indonesia, Canada and 59 other countries.

2 PubExchange is leading in United States, South Africa, Ukraine, Trinidad and Tobago and one other country.