Market Share by Top Websites

1 Simply is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Lijit is clearly lagging behind, losing to Simply in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 118 other categories.

2 Simply is leading in Business & Industry, Sports, Travel, Soccer and 39 other categories.

Geography

1 Lijit is leading in most countries, including United States, India, Indonesia, United Kingdom and 52 other countries.

2 Simply is leading in Italy, Spain, Australia, France and 18 other countries.