Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Smowtion is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including News & Media, Business & Industry, Food & Drink, Sports and 169 other categories.

2 Smowtion is leading in Arts & Entertainment, People & Society, Internet & Telecom, TV & Video and 54 other categories.

Geography

1 Lijit is leading in most countries, including United States, France, Germany, Poland and 153 other countries.

2 Smowtion is leading in Argentina, India, Israel, Canada and 44 other countries.