Market Share by Top Websites

1 TradeAdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to TradeAdExchange in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Food & Drink and 91 other categories.

2 TradeAdExchange is leading in Business & Industry, Internet & Telecom, Marketing & Advertising, Music & Audio and 65 other categories.


1 TradeAdExchange is leading in most countries, including Turkey, Germany, France, India and 94 other countries.

2 Lijit is leading in United States, Canada, Australia, Philippines and 16 other countries.