Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Travel and 196 other categories.

2 Lijit is leading in Nursery & Playroom, Crafts, Hair, Textiles & Nonwovens and 6 other categories.


1 TradeDoubler is leading in most countries, including France, Italy, Sweden, Spain and 136 other countries.

2 Lijit is leading in India, Indonesia, Singapore, Pakistan and 8 other countries.