Market Share by Top Websites

1 Vibrant Ads is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to Vibrant Ads in all segments.

Websites Categories

1 Vibrant Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 212 other categories.

2 Lijit is leading in Poker, Cosmetics, Fantasy Sports, Catering and one other category.


1 Vibrant Ads is leading in most countries, including United States, Germany, United Kingdom, India and 149 other countries.

2 Lijit is leading in Macao, Fiji, Latvia and Saint Lucia.