Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Yahoo Overture is clearly lagging behind, losing to Lijit in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 120 other categories.

2 Yahoo Overture is leading in Internet & Telecom, Domain Names & Register, Business & Industry, Shopping and 111 other categories.

Geography

1 Lijit is leading in most countries, including United States, France, Germany, Poland and 176 other countries.

2 Yahoo Overture is leading in Philippines, Japan, Viet Nam, South Korea and 16 other countries.