Market Share by Top Websites

2 LinkZ is leading in Top 100K Sites.

Websites Categories

1 LinkZ has better usage coverage in more websites categories. Including News & Media, People & Society, Computer & Electronics, Cooking & Recipes and 14 other categories.

2 Open AdExchange is leading in Shopping, Business & Industry, Internet & Telecom, Tourism and 9 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Sweden, Norway, Latvia and one other country.

2 LinkZ is leading in Turkey, Switzerland and India.