Market Share by Top Websites

2 LinkZ is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 LinkZ has better usage coverage in more websites categories. Including News & Media, People & Society, Computer & Electronics, Sports and 13 other categories.

2 Open AdExchange is leading in Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 10 other categories.

Geography

1 Open AdExchange is leading in most countries, including Denmark, Azerbaijan, Norway, Slovakia and one other country.

2 LinkZ is leading in Turkey, Germany, Russia and Egypt.