Market Share by Top Websites

1 Listrak is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, SUP media is clearly lagging behind, losing to Listrak in all segments.

Websites Categories

1 Listrak has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 116 other categories.

2 SUP media is leading in TV & Video, Social Network, Libraries & Museums, Reference and one other category.

Geography

1 Listrak is leading in most countries, including United States, Canada, Australia, United Kingdom and 41 other countries.

2 SUP media is leading in Russia, Lebanon and Belarus.