Market Share by Top Websites

1 Listrak is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Varick Media Management is leading in Top 10K Sites.

Websites Categories

1 Listrak has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 107 other categories.

2 Varick Media Management is leading in Sports, Autos & Vehicles, Career & Education, Finance and 35 other categories.

Geography

1 Listrak is leading in most countries, including United States, Canada, United Kingdom, Australia and 45 other countries.

2 Varick Media Management is leading in Japan, Egypt, South Korea, Nigeria and 16 other countries.