Market Share by Top Websites

1 Pardot is leading in The Entire Web.

2 LiveRamp is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 LiveRamp has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, Car Buying, People & Society and 129 other categories.

2 Pardot is leading in Business & Industry, Computer & Electronics, Internet & Telecom, Software and 76 other categories.


1 LiveRamp is leading in most countries, including United States, France, United Kingdom, Spain and 92 other countries.

2 Pardot is leading in Japan, Canada, Australia, Netherlands and 48 other countries.